Dogtown South
The article is about a Brazilian kids rise to fame through skateboarding. It explains his childhood when he got his first skateboard and took around the skate areas of the city and was crowned the amateur “vert” champion of Brazil. This got him a sponsorship from Guarulhos surfing and skateboarding shop. Then place fourth in a competition overseas in Munster Germany. He went around winning multiple competitions or at least placing well. In 1992 he got shoulder injuries requiring surgery during this there was a recession so he abandoned skate boarding to work with his dad. Since recovery he has started skateboarding again and has multiple well off sponsors he also owns a company making skate-wheels.
Skateboarding in Brazil is popular as a pastime and a ticket out of the country to the U.S. wanting to go out and get famous.
Companies need to be able to distribute a popular product in that country so they can make more money in profit due to the high demand.
Ueda’s first sponsor was Guarulhos surfing and skateboarding shop this company helped with money and the ability to practice at their facility would have been a good deal so he could practice and become better at the sport.
Ueda made money on the sport he loved I think this is a good deal
There is a lot of money to be earned in skateboarding.
Dogtown south part 2
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